Clara Rosa Cardoso

Room: US-E 108
Phone: +49 271 740 3383
Mail: clara.rosacardoso(at)uni-siegen.de
Vita
Clara Rosa Cardoso is a research assistant at the chair of Business Informatics and New Media at the University of Siegen, where she contributes to the DCitizens project involving participatory design initiatives for digital civics with underserved communities in Portugal. She also serves as an academic advisor, assisting students in the Human-Computer Interaction (HCI) master’s program.
She holds a Master’s degree from the University of Bremen in the program Digital Media and Society, with a Master’s thesis titled “Hashtag Activism and the Case of #ForaBolsonaro on Twitter”. During the Master’s program, her research was focused on themes related to online political activism, its influence on democracy, and the dynamics of digital media in societal discourse and practices. During her masters, she served as a student assistant for the “Mediatization and Globalization” lab under the guidance of Prof Dr Andreas Hepp at ZeMKI (Centre for Media, Communication, and Information Research) from January to September of 2023, supporting research related to media culture and communication theory. Additionally, she worked as a student assistant for Prof Dr Sigrid Kannengießer from March 2022 to September 2023, participating in research projects centered on media sociology and the study of social movements in online environments, such as the ‘Fora Bolsonaro’ campaign on Twitter.
Beyond research, Clara Rosa Cardoso served as a student assistant and tutor during media practice lectures and the University of Bremen’s Summer Camp in 2021 and 2022. In these roles, she collaborated as an instructor in practical media-related projects, and in workshop planning and developing multimedia materials for classes.
She earned a Bachelor’s degree in communication and cultural studies from the Universidade Federal da Bahia, and an MBA in marketing from the Universidade Salvador in Brazil, program centered on project management, branding and business planning.